One piece of excellent information, grasped by the Conservatives at the moment got here when Ben Houchen triumphed over a Labour surge to stay as mayor of Tees Valley, which incorporates Middlesbrough, Darlington and Redcar.
He was eager to battle his marketing campaign on his personal file, somewhat than that of the Conservatives in authorities.
So what message did voters there need to ship to Rishi Sunak?
